Remote working’s feasibility was without a doubt one of the driving forces why so many employers could navigate productivity during the COVID-19 pandemic. With only a computer, webcam and Internet connection needed, employees could continue running their businesses, while also keeping their employees safe during a time when face to face office time wasn’t always […]

When it comes to typical digital agency abbreviations, two concepts may prove somewhat confusing for both a client with a big project on the cards and an aspiring young creative who is keen to pursue a career at a digital design company. These phrases are UI design and UX design, two interlinked positions that rely […]

However, one medium that can give small businesses the edge that they need to remain sustainable and to succeed in their efforts is digital marketing. Unlike off-line print publications with limited ad space or giant out of home billboards, this medium can enable small business to land their core messaging with a targeted approach – […]

The viability of your social media marketing campaign can mean the difference between success and failure. Especially today, in the halcyon days of digital communications, it’s vital to get it right. That’s why so many businesses are working hard to incorporate social media marketing into their approach. Here are some of the most common mistakes […]

Branding is just as important as it has ever been, if not more so. The difference is not in the existence of branding itself but its transformative approach to the changing landscape of communications. Along with the shifting nature of communications, there comes a subsequent shift in our approach to branding. In a world where […]